Zeke Franco

Digital stalking made easy.

Here you can find most of my what I’m doing around the Web. All of my series of tubes point here—at least the tubes with feeds.

I posted to zekefranco.me

Communication Over Process


As designers we are generally judged by our ability to output artifacts of our work. Pixel perfect Photoshop files, task-flow models, wireframes, specifications, personas and usability reports. The documents’ goal is to communicate design. But generally designers are tasked to hand over one of these documents before a certain date. The goal should be to communicate what needs to be communicated so other people in our team can do the work they need to do. Sometimes a document will serve this purpose, but many times it’s just a simple conversation or a presentation, a rough sketch, design studio or a finger pointing to something on a screen.

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