Zeke Franco

Digital stalking made easy.

Here you can find most of my what I’m doing around the Web. All of my series of tubes point here—at least the tubes with feeds.

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Style Tiles

“Style Tiles are a design deliverable consisting of fonts, colors and interface elements that communicate the essence of a visual brand for the web.

They help form a common visual language between the designers and the stakeholders and provide a catalyst for discussions around the preferences and goals of the client”

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Process Flexibility | Zeke Franco’s Blog

Thinking that process is a silver bullet that can fix everything is sort of like early economic theories that presumed that accurate predictions of markets can be made without incorporating human behavior. You need to factor in the people and the business culture using the process. Many, if not most software businesses are conducted in a waterfall way even though the product they are making may be built using an agile process. The power of agile as well as the meaning of the word implies flexibility, which is why switching an IT department to an agile process alone doesn’t make for a successful software product. For the business to optimize it’s success it needs to listen to the feedback and adapt it’s products, goals and sometimes even budgets.

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Communication Over Process | Zeke Franco’s Blog

As designers we are generally judged by our ability to output artifacts of our work. Pixel perfect Photoshop files, task-flow models, wireframes, specifications, personas and usability reports. The documents’ goal is to communicate design. But generally designers are tasked to hand over one of these documents before a certain date. The goal should be to communicate what needs to be communicated so other people in our team can do the work they need to do. Sometimes a document will serve this purpose, but many times it's just a simple conversation, a presentation, a rough sketch, design studio or simply a finger pointing to something on a screen.

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I posted to zekefranco.me

Communication Over Process

As designers we are generally judged by our ability to output artifacts of our work. Pixel perfect Photoshop files, task-flow models, wireframes, specifications, personas and usability reports. The documents’ goal is to communicate design. But generally designers are tasked to hand over one of these documents before a certain date. The goal should be to communicate what needs to be communicated so other people in our team can do the work they need to do. Sometimes a document will serve this purpose, but many times it’s just a simple conversation or a presentation, a rough sketch, design studio or a finger pointing to something on a screen.

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I Hate Process. I Love Process. Slides from IXD12.

Presentation By Christina Persson & Joan Vermette.

As a designer, have you ever felt frustrated by having to break the creative process up into tiny task boxes that block the way to good design?

Have you ever felt frustrated by a lack of structure, leading to endless rework, crossed communication lines, and plain old wasted time?

There’s too much process in some cultures, and not enough in others. And we declare that we hate process or we love process, as though that were an immutable quality of our souls. But what do designers need?

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Yves Béhar : Why Designers Should Be In Love With The Process :: Videos :: The 99 Percent

Fuseproject founder Yves Béhar, the creator of the Jawbone headset and the $100 laptop, shares the seven principles that define his unique approach to the design process. His vision is one of "holistic making" in which the designer is involved from beginning to end -- from defining the business model to designing the product to manufacturing to marketing. By "being there all the way," Béhar believes that designers can create great products and accelerate the adoption of new ideas.

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I posted to zekefranco.me

Process Flexibility

Thinking that process is a silver bullet that can fix everything is sort of like early economic theories that presumed that accurate predictions of markets can be made without incorporating human behavior. You need to factor in the people and the business culture using the process. Many, if not most software businesses are conducted in a waterfall way even though the product they are making may be built using an agile process. The power of agile as well as the meaning of the word implies flexibility, which is why switching an IT department to an agile process alone doesn’t make for a successful software product. For the business to optimize it’s success it needs to listen to the feedback and adapt it’s products, goals and sometimes even budgets.

Continue reading →

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The Big Think: Breaking The Deliverables Habit

Excerpt:

“Hiring a designer to create wireframes is like hiring a carpenter to swing a hammer. We all know that the hammer-swinging is not what matters: it’s the table, the cabinet, the deck. Clients don’t hire us to wield hammers, but to create fine furniture. It’s not the process they need or the tools, but the end result.”

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IxDA Chicago: The Lo-Fi Design Workshop

I was a member of the IxDA (Interaction Design Association) Los Angeles for two years and was hoping the Chicago chapter wouldn’t disappoint. And although I do miss the awesome people I met at IxDA LA at least I know IxDA Chicago will be a great source of knowledge sharing. The IxDA Chicago recently (05/18/11) held a workshop about Lo-Fi design processes. The meeting was facilitated and graciously hosted by the design agency gravityTank. The workshop was broken into three main concepts:

  1. Sketching
  2. Storyboarding experience
  3. Video prototyping experience

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