Zeke Franco

Digital stalking made easy.

Here you can find most of my what I’m doing around the Web. All of my series of tubes point here—at least the tubes with feeds.

I ♥ this article on instapaper.com

Why Behavior Change Apps Fail to Change Behavior | Nir and Far

Excerpts: “When our autonomy is threatened, we feel constrained by our lack of choices and often rebel against doing the new behavior. Psychologists call this ‘reactance.’”

Unfortunately, too many well-intentioned products fail because they feel like “haftas,” things people are obligated to do, as opposed to things they “wanna” do. Schell points to neuroscience research showing “there are different channels in the brain for seeking positive consequences and avoiding negative consequences.”

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I ♥ this article on instapaper.com

The Great Discontent: Jeffrey Veen

Excerpts: “It was interesting [working for an agency] because there was a breadth of problems to solve, but I never fully solved them; I never fully owned the problems I was working on. It’s a different thing to shape an idea, build a team around it, gain an audience, spend time getting to know your users, and grow a community—that takes time. No one is going to hire a consultant for three years to pull something like that off.”

“I am hesitant to say, “Follow your passion,” because I don’t believe in that. It has to be something that you are also good at and that the world finds valuable. I would love to go cycling all day, but the world does not find that valuable to the degree that I’m good at it (laughing). If you get really, really good at something, then it will almost certainly turn into your passion.”

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